Revenue Systems That Run Without You

Stop letting leads slip through the cracks. We build automated systems that capture, nurture, and convert prospects 24/7 so you can focus on running your business.

Automation Impact Snapshot

Hours Saved
86per week
Lead Response Time
2minutes (was 12 hrs)

Automation ROI

$24,800Monthly Cost Savings
+
$86,500Added Monthly Revenue
5.8x Return on Investment

Process Improvement

Lead Follow-up100% automated
0 missed leads
Task Management85% automated
15% still manual
Customer Onboarding90% automated
10% still manual
Data Entry95% automated
5% still manual

Our Automation Philosophy

We don't automate things just because we can. Every system we build solves real business problems and creates measurable ROI.

What We Automate:

Lead Management & Routing

Automatically qualify, score, and route leads to the right team member based on criteria like industry, company size, or product interest.

Impact: Response time drops from hours to minutes; lead conversion rates increase 30-50%

Sales Process Workflows

Create sequences of tasks, emails, and follow-ups that trigger based on prospect behavior and sales stage.

Impact: Sales cycle shortens by 22%; pipeline visibility improves by 45%

Customer Onboarding

Streamline welcome emails, training resources, and setup steps based on customer needs and actions.

Impact: Customer activation rates improve 40%; support tickets reduce by 35%

Data Synchronization

Keep customer data consistent across your CRM, marketing platforms, billing systems, and support tools.

Impact: Eliminates manual data entry; reduces errors by 98%

Our Automation Framework:

Process Mapping

We document your current workflows, identify inefficiencies, and design optimized processes before building anything.

Behavioral Triggers

Systems react to specific user actions (or inactions), ensuring timely follow-up based on actual behavior.

Integration Architecture

We connect your existing tools together so data flows seamlessly between platforms without manual intervention.

When NOT to Automate

Not everything should be automated. We carefully avoid automating these scenarios:

  • High-touch customer interactions where the personal touch matters
  • Complex decision-making that requires human judgment
  • New processes that haven't been refined and tested manually first
  • Situations where the cost of automation exceeds the ROI

Automation Building Blocks

Triggers

Events that start a workflow

Form submission
Page visit
Email click
Status change
Time-based

Conditions

Logic that determines the path

If/then branches
Data-based routing
Score thresholds
Wait conditions
Approval gates

Actions

What happens in the workflow

Send notification
Create task
Update record
Add to sequence
Sync to platform

Data Objects

Information passed between systems

Contact records
Deal details
Order information
Product data
Custom fields

Integrations

Connections between platforms

API connections
Webhook triggers
Native integrations
iPaaS tools
Custom code

Monitoring

Oversight of your automations

Error alerts
Success metrics
System logs
Performance stats
Audit trails

Automation in Action

Real examples of automation systems we've built and the results they delivered.

Zapier Workflow
Trigger
New Form Submission
Action
Score Lead
Action
Route to Rep
Action
Notify Team
Results:
Runs Last 30 Days:
854
Success Rate:
99.7%

86%

Process Automated

72%

Time Saved

5 hrs

→ 25 min

Lead Qualification & Routing System

A B2B software company was manually reviewing and assigning all new leads. The sales team often took 24+ hours to follow up, and lead distribution was inconsistent.

What we built:

  • Automated lead scoring system based on firmographics, behavior, and engagement
  • Instant lead routing to the right sales rep based on territory, industry, and rep capacity
  • Automated personalized outreach sequences based on lead source and interest
  • Slack notifications for high-value leads and follow-up task creation in CRM

Results:

  • Response time decreased from 24 hours to under 5 minutes for high-value leads
  • Lead-to-opportunity conversion rate increased by 68%
  • Sales team now handles 3x more leads without increasing headcount
Make Scenario
Scenarios
Operations
Status
Customer Health Monitor
Recurring
28,432
Active
Renewal Sequence
Event-based
4,182
Active
Usage Alert System
Webhook
12,586
Active

100%

Customer Coverage

42%

↑ Retention Rate

0

Missed Renewals

Customer Success & Renewal System

A SaaS company was struggling with unpredictable churn and had no systematic approach to customer success. They were missing renewal opportunities and had poor visibility into customer health.

What we built:

  • Automated customer health scoring system based on product usage, support tickets, and engagement
  • Proactive engagement workflows triggered by usage drops or negative sentiment
  • Multi-stage renewal sequences with timing based on contract value
  • Executive dashboard with real-time visibility into customer health and upcoming renewals

Results:

  • Annual churn rate decreased from 18% to 10.5%
  • Net Revenue Retention increased from 102% to 128%
  • Each CSM can now effectively manage 50% more accounts

Our Automation Tool Stack

We're tool-agnostic and work with whatever platforms make the most sense for your business. Here are some of our favorites:

Workflow Automation

Zapier
Make (formerly Integromat)
Tray.io
n8n
Workato
Microsoft Power Automate
Pipedream
Parabola

CRM Automation

HubSpot
Salesforce
Pipedrive
ActiveCampaign
Close
Monday Sales CRM
Zoho CRM
Keap (Infusionsoft)

App Integration

API Integration
Webhooks
Custom Code
REST APIs
GraphQL
Segment
Airbyte
Mulesoft

Ready to automate your growth?

Let's chat about which processes we can automate to save you time and drive more revenue.